Sports–something I know nothing about.

Oh goodness, SPORTS–something I know NOTHING about.  So the 2012 baseball season started recently, and I can’t say I’m a fan.  I’m not not a fan, I just really don’t care for sports in general, unless I’m actually physically going to a Braves game or something.  I don’t follow any sport and I definitely don’t watch them on TV.

If I worked for the public relations team at one of the 20 major league teams, I would definitely have a few suggestions to entice people to come to games.
GROUP RATES are great.  I, not a sport fan, love going to games with friends.  The environment is great, they’re fun to watch, and the atmosphere can’t be mimicked.  So if someone like me can be sold on something I’m completely unpassionate about, that says something.  Encourage groups of people to go.  Friends, high schools, church groups, families, etc.  It’s a great “day-out” and relatively inexpensive.
GIVEAWAYS are always nice, but I don’t think they’re what GET people to the games.  You have to have a reason to want to go to a baseball game, so that’s where the convincing lies.
If the team is doing well, your work is practically done for you.  Ticket prices can rise, the weather can be terrible, but people will still show up to support a winning team.
Losing teams, however, have a harder time attracting fans.  This is were discounts, games, and prizes come into play.  Make it an experience to go.  So that even if the team does lose, it’s a fun day, and the event itself is a good time.
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2 Comments (+add yours?)

  1. Khrys "aka" Kh
    Apr 27, 2012 @ 22:24:49

    I totally agree with you on the idea of group rates, that is something I didn’t even consider. I get excited about group rates over little things such as bowling, so I know doing so for a baseball team would be a good idea.

    Reply

  2. Trackback: MLB 2K12 (Comments) | Khrys Dent's Blog

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