Seize the Day

“Seize the Day.”  What a great life philosophy.  But it can’t possibly happen every day, so what matters most is knowing when it counts, and when it’s important to not miss an opportunity given.

I believe in proactivity.  My college life pretty much revolves around it.  I’m a very forth-coming, proactive, loud and in charge person, so I try to seize every day I can and make the most out of the opportunities I’m given, and forget about the ones I’m not.

In Public Relations, practitioners must seize the day often, because if they don’t, that’s a missed opportunity, and then a disadvantage on their part.  If PR people don’t jump on opportunities, they are often lost–such as the opportunity to redeem yourself during an accident or crisis.  When BP had its oil spill, BP PR had one of two options: either “seize the day” and take their one opportunity to tell the public and make a statement, or not acknowledge the situation at hand and/or put off publicly addressing the issue.

Seizing the day is not always taking advantage of a positive opportunity, sometimes it is jumping on something or not procrastinating, regardless of the tone of the situation.

Regardless of your take on life, I strongly believe in proactivity, and not being lazy or procrastinating.  You can’t get anywhere in life if you don’t take opportunities given, and what a boring and unfulfilled life that would be.  As Robin Williams said, “Carpe diem, seize the day boys, make your lives extraordinary.”

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